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(Last updated on March 12, 2012)

If we have any third party publisher for a Guerillapps game, then both we and the publisher will be collecting your personal information. Please see the privacy policy of that publisher for information on how the publisher will use your information. We are not responsible for the privacy practices of any such publisher.

(Last updated on May 13, 2011)

Guerillapps’ Privacy Statement is designed to provide clarity about the information We collect and how We use it to provide a better experience for You. The terms of this Privacy Statement are part of Guerillapps’ Terms of Service (“ToS”), and capitalized terms that are defined in the ToS will have the same definition when used in the Privacy Statement. By agreeing to the Terms of Service (“ToS”).

You consent to Our collection, storage, use and disclosure of Your personal information as described in this Privacy Statement.
This Privacy Statement applies to all information collected as part of any beta test of Guerillapps games. If you are participating in a beta test of a Guerillapps game, please see Section 12.2 (Beta Test) for important information.

Table of Contents


    This Privacy Statement describes:
    • The information We collect, how We do so and the purposes of Our collection
    • How We use and with whom We share such information
    • How You can access and update such information
    • The choices You can make about how We collect, use and share Your information
    • How We protect the information We collect and store about You
    If You have questions regarding this Privacy Statement or Our collection and use of information, please contact us as described in Section 15 (“Contact Us”).
    When You access Our game(s) from Facebook.com , You may be required to also read and accept the Facebook terms of service and privacy statement, as well.
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    2.1 Information about You Received from Third Parties
    2.1.1 Information We Receive From Partners/Sponsors
    Some of our partners/sponsors provide us with information about their members. In the case of TerraCycle, we receive name, location and TerraCycle team affiliation.
    2.1.2 Information We Receive From Facebook
    When You use any Guerillapps game at Facebook, where Our games are also referred to as “applications”, You allow Guerillapps to access certain information from Your Facebook profile. The information You allow Guerillapps to access may vary by game, and it is affected by Your Facebook privacy settings. You can control and find out more about these settings at Facebook [https://www.facebook.com/privacy/explanation.php]. For example, Guerillapps may access and store some or all of the following information, as allowed by You, Facebook and Your preferences:
    • Your first and last name
    • Your profile picture and/or its URL
    • Your Facebook user ID, which is linked to publically available information such as name and profile photo
    • the user ID for Your friends who are also registered for Our game(s)
    • any e-mail address(es) You provided to Facebook
    • any instant messaging (IM) user ID(s) You provided to Facebook
    • any mobile phone number(s) or device ID(s) You provided to Facebook
    • Your physical location and that of Your access devices
    • Your gender
    • Your birthday
    By playing a Guerillapps game through Facebook, You are authorizing Guerillapps to collect, store, and use in accordance with this Privacy Statement any and all information that You agreed Facebook could provide to Guerillapps through Facebook’s application programming interface (“API”). Your agreement takes place when You “accept” or “allow” (or another similar term) one of Our applications on Facebook.
    2.2 Information We Collect from You Directly
    When You interact with Guerillapps directly, either through a Guerillapps game (whether or not on Facebook), at guerillapps.com or any Guerillapps-owned website, We may collect and store information from You directly as described below:
    2.2.1 Registration Information
    When You register with us directly, You will be required to provide at least the following information:
    • Your first and last name
    • Your e-mail address (which must be a valid e-mail address)
    • a password and other information that helps us confirm that it is You accessing Your account
    We may also offer You the option to complete a user profile that is visible to other Guerillapps users. Your first and last names and profile picture are considered “public” on Guerillapps websites that offer direct access to Guerillapps games and search engines may index this publicly available information.
    We will also offer You the ability to import Your address book contacts or manually enter email addresses so that You can (i) locate Your contacts on Guerillapps; and (ii) invite those contacts to join You in Our games. We offer this same ability to other members of Guerillapps, which means that Your user ID for Guerillapps or Facebook may be disclosed when those members import their We will store those contacts for purposes of helping You and Your contacts make connections on Our site.
    2.2.2 Payment Information
    If You purchase in-game virtual goods from Guerillapps, You must use Facebook Credits. Please note that purchases of Facebook Credits are subject to Facebook’s policies.
    2.2.3 Customer Support Correspondence
    When You ask for assistance from Our Customer Support team, We will collect and store the contact information You provide (generally Your name and e-mail address), information about Your game play or activity on the Service, and Your user ID number. We will also store the correspondence and any information contained within.
    2.2.4 Promotions, Sweepstakes and Loyalty Programs
    We receive and store the information You provide, such as a user ID or valid e-mail address or street address, when You enter any Guerillapps game promotion, sweepstakes or loyalty program. Promotions that offer prizes (for example, other than virtual currency or virtual goods) will have separate requirements for eligibility and other rules, which You can easily locate and should review before deciding whether to participate.
    2.2.5 Information We Receive or Collect When You Access Guerillapps Games on a Mobile Device
    If You play Guerillapps games on Your mobile telephone or other mobile device, We collect Your unique device identifier and may collect Your telephone number, country, and other information You choose to provide, such as user name, character name, location or e-mail address (i.e., to receive updates about the game).
    2.2.6 Technical and Usage Information
    When You access Our websites or play Our games, We collect (i) certain technical information about Your computer system and (ii) usage statistics about Your interactions with Our Service. This information is collected through the use of server log files and tracking technologies to collect and analyze certain types of technical information including cookies. Some of the cookies the Service places on Your computer are linked to Your user ID number(s). For more information on how We use cookies and other tracking technologies please review Section 3.3 (“Cookies and Automated Information Collection”).
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    We may collect information about You in any one or more of the following ways:
    3.1 Information about Players and Play
    When You play Our game(s), Guerillapps collects and stores certain profile information that You provide directly or through Facebook. To provide a richer game play and social experience, We also collect information about Your play and interaction with other players. The bulk of this information is collected and stored through the use of web logs, which are files on Our web servers that record actions taken on Our game(s) and associated websites.
    3.2 Communications Features
    You may be able to take part in certain activities on Our website(s) or game(s) that give You the opportunity to communicate or share information not just with Guerillapps, but also with other users. These include:
    • Participating in player forums and message boards;
    • Posting public comments to other users’ profiles or gameboards;
    • Sending private messages or invitations to other users, either directly on Our websites or to their e-mail accounts;
    • Chatting with other users; and
    • Posting photos.
    We may record and store archives of these communications on Guerillapps’ servers to protect the safety and well being of Our users and Guerillapps’ rights and property in connection with the service You acknowledge and consent to the recording and storage of such communications for these purposes.
    3.3 Cookies and Automated Information Collection
    When You access Our website(s) or play Our game(s), We collect certain technical information (i) to analyze the usage of Our sites and services which allows us to improve the service, (ii) to provide a more personalized experience and (iii) to manage advertising. We and service providers acting on Our behalf, such as Google Analytics, use server log files and tracking technologies to collect and analyze certain types of technical information, including cookies, IP addresses, browser types, browser language, referring and exit pages, and URLs, platform type, the number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, game state and the date and time of activity on Our websites or games, and other similar information. In some cases, We will associate this information with Your user ID for Our internal use.
    We may also employ other technologies including (i) web beacons, which allow us to know if a certain page was visited or whether an e-mail was opened; (ii) tracking pixels, which allow us to advertise more efficiently by excluding Our current users from certain promotional messages or identifying the source of a new installation; (iii) local shared objects also known as flash cookies, which help us to prevent fraud, remember Your in-game settings for features like music and to track Your progress on certain in-game tasks.
    You can set Your web browser to warn You about attempts to place cookies on Your computer, or limit the type of cookies You allow. Flash cookies operate differently than browser cookies and cookie management tools available in a web browser will not remove flash cookies. To learn more about and manage flash cookies You can visit adobe.com and make changes at the privacy settings panel. If You disable cookies, You may lose some of the features and functionality of playing Our game(s), as Guerillapps cookies are necessary to track and enhance Your game activities. Please note that companies delivering advertisements in Our games or on Our websites may also use cookies or other technologies. If You click on one of those ads, You will be directed to a third party website with a terms of service and privacy practices that are different from ours. We are not responsible for the practices of those third party websites.
    3.4 Other Sources
    We may collect or receive information from other sources including (i) other Guerillapps users who choose to upload their email contacts, and (ii) third party information providers, including our partners/sponsors. This information will be used to supplement Your profile. It will be combined with other information We collect.
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    4.1 General
    In general, We collect, store and use Your information to provide You with a safe, smooth, efficient, and customized experience. For example, We may use information collected from You in any one or more of the following ways:
    • To register Your Guerillapps account and allow play of Our games;
    • To administer games and improve game play;
    • To identify and suggest connections with other Guerillapps users;
    • To enable user-to-user communications;
    • To provide technical support and respond to user inquiries;
    • To prevent fraud or potentially illegal activities, and enforce Our Terms of Service;
    • To notify users of in-game updates;
    • To provide in-game leader boards and promote in-game player achievements;
    • To communicate about new and current games;
    • To solicit input and feedback to improve Guerillapps products and services and customize Your user experience;
    • To resolve disputes, collect fees, and troubleshoot problems;
    • To analyze trends and user traffic and gather statistical information; and
    • To inform users about new products or promotional offers.
    One important use of Your information is communication. If You have provided Your e-mail address to Guerillapps, We will use it to respond to (i) customer support inquiries, and (ii) keep You informed of Your in-game activity, including comments from friends, notifications about in-game status, as well as notifications of gift and neighbor requests. We may also send promotional e-mail messages and promotional SMS/MMS messages (“Promotional Communications”) directly or in partnership with parties other than Guerillapps.
    You always have the choice to stop receiving Promotional Communications. When You receive Promotional Communications from us You will have the opportunity to “opt out” by following the unsubscribe instructions provided in the Promotional Communication You receive. Please note that despite Your indicated e-mail preferences, We may still send You administrative messages regarding the Service, including, for example, administrative confirmations, and notices of updates to Our Policies. For more information on Your messaging options see Section 8 (“Your Sharing and Messaging Options”).
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    We will share Your information (in some cases personal information) with third parties, that is parties other than Guerillapps, in the following circumstances:
    5.1 Third Party Service Providers
    We will provide Your information to third party companies to perform services on Our behalf, including payment processing, data analysis, e-mail delivery, hosting services, customer service and to assist us in Our marketing efforts. We direct all such third party service providers to maintain the confidentiality of the information disclosed to them and to not use Your information for any purpose other than to provide services on Guerillapps’ behalf.
    5.2 Friends and Other Guerillapps Players
    In some Guerillapps games other players will be able to see Your game name or pseudonym and a game profile. Your game profile may include Your profile photo, which in certain cases can reveal Your User ID.
    5.3 Advertising of Third-Party Products and Services
    We do not actively share personal information with third party advertisers for their direct marketing purposes unless You give us Your consent. If We wish to share in this fashion, We will ask for Your consent. Advertisers, however, may obtain public information about You from Your profile or other public sources.
    We may use and share with third parties certain technical information (including IP addresses) or aggregated information to show general demographic and preference information among Guerillapps users. We may also allow advertisers to collect technical or aggregated information, which they may share with us, with tracking technologies like cookies and web beacons. The information collected may be used to offer You targeted ad-selection and delivery in order to personalize Your user experience by ensuring that advertisements for products and services You see will appeal to You, a practice known as behavioral advertising, and to undertake web analytics (i.e. to analyze traffic and other end user activity to improve Your experience). To learn more about behavioral advertising or to opt-out of this type of advertising for participating ad networks, You can visit the Network Advertising Initiative website.
    Our collection, use, and disclosure of anonymous and aggregated information are not subject to any of the restrictions in this Privacy Statement.

    5.4 Offer Walls
    Guerillapps games or their purchase pages may display links to a Facebook “offer wall” that is hosted by a Facebook-selected offer wall provider. The offer wall allows third party advertisers to provide Facebook Credits (or other virtual currency) to users in exchange for interacting with an advertisement or for completing a marketing offer that may include signing up for an account with one of those advertisers. These are not offers made by Guerillapps. These offers may be displayed to You based on certain technical information, such as Your geographic area or anonymous demographic information. After clicking on one of these advertisements, You will no longer be on a site hosted by Guerillapps.
    5.5 Safety, Security and Compliance with Law
    Your information, and the contents of Your private online communications, may be accessed and disclosed (i) in response to legal process (for example, a court order, search warrant or subpoena); (ii) when We have a good faith belief that We are required to disclose the information in response to legal process; (iii) in other circumstances in which Guerillapps believes the Guerillapps games or web sites are being used in the commission of a crime (including exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction); (iv) when We have a good faith belief that there is an emergency that poses a threat to the safety of You or another person; and (v) when necessary either to protect the rights or property of Guerillapps including to enforce Our Terms of Service (“ToS”), or for us to render the service You have requested.
    5.6 Sale or Merger
    In the event that Guerillapps undergoes a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, We may transfer all of Your information, including personal information, to the successor organization in such transition. If material changes to Guerillapps’ privacy practices will occur as a result of the business transition, We will notify You and other users (in the manner described in Section 1.10
    Updates to the Terms of Service and Guerillapps Privacy Statement in the ToS) of the business transition prior to transferring Your personal information.
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    Our Service not intended for children under the age of 13 and We do not knowingly collect any personal information from such children. Children under the age of 13 should not use Our websites or games at any time. In the event that We learn that We have inadvertently gathered personal information from children under the age of 13, We will take reasonable measures to promptly erase such information from Our records.
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    7.1 Information We Receive From a 3rd Party Site Where You Play Our Games
    To manage the information Guerillapps receives about You from Facebook, You will need to follow Facebook’s instructions for updating Your information and changing Your privacy settings. On Facebook, as of the effective date of this Privacy Statement, You can edit Your privacy settings for applications to do the following:
    • Control what Your friends can share about You when using applications and websites;
    • Block and remove specific applications from accessing Your information and contacting You;
    • Ignore application invitations from specific friends; and
    • Control who can see Your activity in the “Friends’ Recent Activity,” “Friends’ Applications” and “Friends’ Games” sections of the Facebook Applications and Games Dashboards.
    Once Guerillapps receives Your information from Facebook, that information is stored and used by Guerillapps in accordance with this Privacy Statement, and You may access and update that information as described below.
    7.2 Other Methods of Accessing and Controlling Your Information
    • If You no longer want Guerillapps to make active use of Your information, You may send an e-mail to support@trashtycoon.com. Place “Delete My Account” in the subject line and include Your first name, last name, e-mail address and user ID in the body of the e-mail. We will respond to Your request within thirty (30) days. Please note that certain records, for example those pertaining to payments or customer service matters, will be retained for legal and accounting purposes. If You have sent or posted content on the service, We may not be able to delete it.
    • If You wish to review or change the information Guerillapps has about You, e-mail us at the address provided herein.
    • You may change Your e-mail preferences at any time, by going here
    • If You have additional questions about this Privacy Statement, contact us at support@trashtycoon.com.
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    8.1 Information We Receive from Third-Party 3rd Party Site Where You play a Guerillapps Game
    When You play Our game(s) on Facebook, Guerillapps will be able to access and store profile and other information about You as described above. The categories of information You share with us will depend, in part, on the privacy settings You have established at Facebook. Facebook allows You to control how You share information with third-party applications and websites, such as Guerillapps games, through Your privacy settings on Facebook. Guerillapps does not control what privacy settings Facebook makes available to its users, so We refer You to Facebook’s privacy policies that is posted on Facebookto learn what options Facebook makes available to their users. Guerillapps does not offer an “opt out” option for specific fields that are shared by Facebook.
    8.2 Opting out of Promotional Communications
    You can choose to opt out of receiving additional promotional e-mails from Guerillapps by clicking on the “unsubscribe” link in any such e-mail. Please note that once We receive Your request, it may take an additional period of time for Your opt-out to become effective. Your unsubscribe or e-mail preference change will be processed promptly, and in no event longer than 10 business days.
    Note that if You opt-out of Our Promotional Communications, We may still e-mail or communicate with You from time to time if We need to provide You with information or if We need to request information from You with respect to a transaction initiated by You or for other legitimate non-marketing reasons.
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    9.1 Consent To Processing In The United States.
    By providing any personal information to us, all users, including, without limitation, users in Canada and the member states of the European Union, fully understand and unambiguously consent to this Privacy Policy and to the transfer of such personal information across international borders in accordance with Our standard operations, including the collection, storage, and processing of such information in the United States of America. All information You provide us will be processed, stored and shared in accordance with relevant laws of the United States of America and the State of New York.
    9.2 Other International Transfers
    We may transfer data to Our Affiliates and service providers located outside of the United States from time to time for Our legitimate business purposes. Any such entities will be contractually bound to protect such information at least as well as Guerillapps protects such information. Guerillapps stores information about site visitors and players on servers located in the United States, and Guerillapps may also store such information on servers and equipment in other countries. For example, we use developers located outside of the United States. Such non-US staff may also be engaged in, among other things, (i) the processing of transactions and Your payment details and (ii) the provision of support services. By submitting Your personal data or playing Guerillapps games, You agree to this transfer, storing or processing.
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    Our websites and games may contain advertisements from companies other than Guerillapps with their own websites. We are not responsible for the privacy practices or the content of such websites. If You have any questions about how these other websites use Your information, You should review their policies and contact them directly.
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    Guerillapps implements reasonable security measures to protect the security of Your information both online and offline, and We are committed to the protection of customer information.
    For user accounts registered directly with Guerillapps profile information is protected by the password each member uses to access their online account. It is important that You protect and maintain the security of Your account and that You immediately notify us of any unauthorized use of Your account. If You forget the password to Your Guerillapps account, the website allows You to request that instructions be sent to You that explain how to reset Your password. When You sign into Your account or enter payment information (such as a credit card number when purchasing virtual currency), We encrypt the transmission of that information using secure socket layer technology (“SSL”).
    While We take reasonable precautions against possible security breaches of Our websites and Our customer databases and records, no website or Internet transmission is completely secure, and We cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur. We urge You to take steps to keep Your personal information safe (including Your account password), and to log out of Your account after use. If Your Facebook account is hacked, this may lead to unauthorized play of Your Guerillapps games, so be careful to keep Your account information secure. If You have questions about the security of Our websites, please contact us at info@guerillapps.com.
    Unfortunately, the transmission of information over the Internet is not completely secure. Although We strive to protect Your personal data, We cannot guarantee the security of Your data while it is being transmitted to Our site; any transmission is at Your own risk. Once We have received Your information, We have procedures and security features in place to try to prevent unauthorized access.
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    12.1 General
    If We decide to make material changes to Our Privacy Statement, We will notify You and other users by placing a notice on http://guerillapps.com or by sending You a notice to the e-mail address We have on file for You. We may supplement this process by placing notices in Our game(s) and on other Guerillapps websites. You should periodically check Terms of Service (“ToS”) and this privacy page for updates.
    12.2 Beta Test
    If You are participating in a beta test of one of Our games, this Privacy Statement covers all information collected as part of this beta test. We will retain information collected from You during the beta test for 12 months after the conclusion of the beta test. We may make certain changes to Our privacy practices when We release this game for public access. Once the game is released for public access, when You log in for the first time, such log in will constitute permission for Us to treat information collected from You as part of the beta test as information collected under the Privacy Statement applicable at the time of such log in. If You do not log in within the time period specified in this section after conclusion of the beta test, Your information will be deleted.
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    We do not share personal information with third parties for their direct marketing purposes unless You affirmatively agree to such disclosure, typically by “opting in” to receive such information. If You do ask us to share Your personal information with a third party for its marketing purposes, We will only share information in connection with that specific promotion, as We do not share information with any third party (other than Our service providers) on a continual basis. To prevent disclosure of Your personal information for use in direct marketing by a third party, do not opt in to such use when You provide personal information on one of Our sites.
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    Users in certain jurisdictions have a right to access personal information held about themselves. Your right of access can be exercised in accordance with applicable law. Please submit any requests for access to Your personal data in writing to privacy@Guerillapps.com.
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    If You have any questions, comments or concerns regarding Our Privacy Statement and/or practices, please send an e-mail to info@guerillapps.com. All other inquiries should be directed to http://guerillapps.com/contact-us/
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